Press Release: StockOpter Adds 10b5-1 Trading Plan Tracking

POSTED ON February 12, 2020 BY Bill Dillhoefer

Bend, OR, February 12, 2020 –, the industry leading application for equity compensation valuation and risk analysis has been enhanced to track client 10b5-1 trading plans. These trading plans established under SEC Rule 10b5-1 provide an affirmative defense against charges of insider trading because they are setup before the employee knows information that may […]


How to Choose From the Six Ways to Price Your Services

POSTED ON December 27, 2019 BY Bill Dillhoefer

by Patrick Brewer, CPA, CFA How your firm prices its services is about more than just boosting profit margins. The right fee structure is vital to client satisfaction and your long-term success. Fees have always been a hot topic in this industry. However, with trading commissions getting slashed to zero, the rise of passive managers […]


Marketing More Effectively to Corporate Executives

POSTED ON October 28, 2019 BY Bill Dillhoefer

By Jill Addison You’ve chosen to focus on corporate executive clients as a niche in your financial advisory practice. Great! But here’s the biggest mistake so many advisors make: they don’t put this niche focus and specialty front and center in their marketing. Having a niche is one of the biggest keys to growing a […]


The Do’s and Don’ts for Engaging Executives with Equity Compensation

POSTED ON October 17, 2019 BY Bill Dillhoefer

Financial advisors contact me regularly to ask for ideas on how to grow their practices by acquiring corporate executive clients.  Having been in the equity compensation guidance space for 20 years I’ve seen what works and what doesn’t.  Here are some do’s and don’ts for pursuing this market: Do have a few questions and an elevator pitch memorized for […]


4 Questions to Ask Clients with Equity Compensation

POSTED ON October 16, 2019 BY Bill Dillhoefer

Employees with equity compensation represent a great opportunity for advisors to generate new and ongoing business.  This is because the market is largely under served and highly lucrative.  Of the approximately 8+ million employees who receive equity compensation awards, only a small percentage utilize professional assistance.  So when financial advisors cross paths with these prospects it’s important to […]


Incentive Stock Option (ISO) Planning Guidelines

POSTED ON October 15, 2019 BY Bill Dillhoefer

According to the NASPP, Incentive Stock Options (ISOs) are now rarely granted to employees of publicly traded companies, yet they are still popular with pre-IPO private companies. Consequently, advisors may encounter clients or prospects with ISOs that want to take advantage of the lower Alternative Minimum Tax (AMT) tax rates on these grants and optimizing […]


Setting Better Employee Stock Option Price Targets

POSTED ON September 19, 2019 BY Bill Dillhoefer

If you’re a financial advisor with clients or prospects that receive stock options from their employers, it can be like falling into a well and finding a bag of money at the bottom.  These individuals represent a fantastic long-term business opportunity; but there’s a catch, you need to be able to help them determine “why” […]

Stock Plan Participant Attitudes

Age, Gender, and Stock Plan Participant Attitudes

POSTED ON June 3, 2019 BY Bill Dillhoefer

As one of the first surveys to report statistics by gender as well as age, the recently released biennial Fidelity Stock Plan Services Participant Survey highlights a unique opportunity for advisors to provide equity compensation guidance and education to not one, but two niche groups. Women While 66% of men reported understanding their stock plans […]

stock option concepts

Black-Scholes v. Baroni-Adesi for Valuing Employee Stock Options

POSTED ON February 6, 2019 BY Bill Dillhoefer

There are a variety of ways to calculate the Full Option Value (FOV) of employee stock options. The two most popular and relevant methodologies are Black-Scholes Merton and Baroni-Adesi Whaley. Detailed white papers on these methodologies can be found at the previous links, but the objective of this article is to simplify these complex formulas […]


Black Scholes and Employee Stock Option Education

POSTED ON February 5, 2019 BY Bill Dillhoefer

IMAGE: iqoncept, Net Worth Strategies has been providing financial advisors with employee stock option risk analysis and tax planning tools since 1999 so it has witnessed firsthand a great deal of the development in employee stock option education. Here’s a brief synopsis…. The internet bubble (1995 – 2000) instigated many companies to begin offering […]